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Akatu’s 2018 Survey outlines the conscious consumption Brazilian background

The survey reveals that now it is a time to recruit consumers who are still at the beginning level of conscious consumption to incentivize them onto the next steps towards a sustainable consumption path

Equipe Akatu . 16:46 . 28 de May de 2019

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Conscious fashion: find out why it is important to make deliberate choices and make your clothes last longer

Have you ever stopped to think about the impacts of clothing and accessory production and disposal on people’s lives and the environment? Find out about the stages of the clothing manufacturing process that you don’t see in fashion magazines and discover the benefits of conscious clothing consumption and extending the useful life of garments

Patricia Giuffrida . 12:07 . 26 de April de 2018

New year: organize your house so you keep only important things

Take advantage of the new year to declutter your house, make some small home improvements, and acquire new habits that have positive impacts on your life and the environment. Check out our tips.

Patricia Giuffrida . 10:43 . 03 de January de 2018

Black Friday: how your mind reacts to consumption stimulus

Find out what induces impulse buying and learn how to avoid pitfalls and resist the temptation of buying something you really don’t need.

Patricia Giuffrida . 10:49 . 17 de November de 2017

Conscious energy consumption arrives at 10 cities in the State of São Paulo

Ações realizadas com públicos de escolas, ONGs e colaboradores da Elektro estimularam mudanças de hábito de consumo de energia para reduzir desperdícios

Felipe Oliveira . 11:12 . 16 de October de 2017

Impulse shopping: practice conscious consumption and avoid the pitfalls

We are tempted to make impulse purchases on a daily basis. On Conscious Consumption Day (October 15), we draw attention to the importance of reflecting before shopping in order to avoid unnecessary negative impacts on the environment, society, and our pocket.

Patricia Giuffrida . 11:15 . 10 de October de 2017

Museu da Pessoa brings together stories about conscious consumption

One of the videos features Helio Mattar, President and CEO of the Akatu Institute, giving a testimonial.

Felipe Oliveira . 16:52 . 13 de July de 2017

Conscious Consumption Questions

See the Conscious Consumption Questions.

Felipe Oliveira . 13:40 . 26 de May de 2017

Video – Collective consciousness: Water

Assista ao quarto vídeo da série Consciente Coletivo, que faz reflexões sobre os problemas gerados pelo ritmo de produção e consumo de hoje.

Felipe Oliveira . 15:00 . 21 de September de 2010

Video – Collective consciousness: Paper

Assista ao vídeo da série Consciente Coletivo, que faz reflexões sobre os problemas gerados pelo ritmo de produção e consumo de hoje.

Felipe Oliveira . 14:00 . 21 de September de 2010